Curel Intensive Moisture Cream Review: Is It Worth The Price? (2022)


In Japan, many beauty sites regularly rank Curel Intensive Moisture Cream as a top pick due to its laudable combination of a non-greasy cream texture and intensive hydration. However, the product also received criticism, with consumers saying things like “the skin is still dry when using”, leading many to question whether or not Curel cream is effective.

Therefore, in this article, let’s put the cream to the test and see how well it performs. If you’re considering making a purchase, you should read the article right now!

I/ About Curel Intensive Moisture Cream

In a nutshell, Curel is a company that makes skincare products for delicate, dry, irritated skin. These incredibly gentle products contain ingredients that help calm the skin and prevent further irritation.

Most people are familiar with the KAO COSMETICS group, a subsidiary of Curel, based in District 9, HCM, Vietnam. Founded in 1887, this conglomerate ships goods worldwide with the mission of “Striving for satisfaction and enriching the lives of people globally”. KAO Quality Toilet Soap was the first product to bear the KAO brand name. 


Curel intensive moisture cream

In addition to dominating the Japanese market, KAO has successfully expanded into international markets thanks to the quality and variety of its offerings. KAO’s Curel Intensive Moisture Cream, our star in this review blog, is a moisturizing cream for dry, sensitive skin. Specifically, it is formulated to prevent further dryness and flaking. 

Ceramide, Eucalyptus (Eucalyptus), and other ingredients in the cream help it reach the skin’s deepest layers to replenish moisture. Furthermore, Curél moisturizing cream contains anti-inflammatory agents, making it a cosmetic drug that helps moisturize and prevent skin dryness.

II/ Uses of Curel Intensive Moisture Cream

According to the brand, Ceramides in Curel intensive moisture cream Japan serve three purposes:

  • It helps maintain the skin’s natural ceramide levels.
  • It helps the skin produce more ceramides.
  • Because it rapidly hydrates to calm dry, sensitive skin, it will reduce tightness and prime the skin to absorb and retain moisture. 

Through some research, I’ve learned about ceramides and what they are. Ceramides, a unique kind of lipid, are primarily responsible for the structure and function of the skin’s stratum corneum. The more ceramides there are, the healthier our skin will be. On the other hand, as we age, the number of ceramides on our skin decreases, leading to dry, rough, and itchy skin. Thus, Ceramides are such a golden base in the cream ingredients.


Uses of Curel Intensive Moisture Cream

III/ How to use Curel intensive moisture cream

Stated by the brand, to use the product properly, dot a grape’s worth of the cream on your cheeks, forehead, nose, and chin, and massage in circular motions. Apply cream to your face using long, gentle strokes and working from the inside out.

However, ​​when Japanese women apply their moisturizer, they first use a pre-moisturizing liquid (called Lotion in Japan). This two-step process restores the skin’s moisture barrier and helps prevent further moisture loss. 

Based on that knowledge, here is how I use it:

Step 1: Before applying Curél moisturizer, make sure your skin is clean and toned with Toner or Lotion, then scoop out a dollop of cream about 2 centimeters in diameter (roughly the size of a knuckle). Next, apply a thin layer of cream to your face, focusing on dry or irritated areas.

Step 2: Spread moisturizer across the face’s five main zones: Use a third of the cream on each cheek and the remaining third on your nose and chin area (forehead, nose, chin).

Step 3: If you want your face to feel the warmth of your hand while you apply the cream, rub it in from the center outward.

Step 4: Then, after you’ve covered the bridge of your nose and the creases of your mouth, apply a light layer to the skin around your eyes. Extra cream should be applied to areas particularly dry on your skin.

>> Read more: Top 5 Best Japanese Night Cream Products.

IV/ Curel intensive moisture cream review

To get an in-depth Curel intensive moisture cream review, we will test the following 4 points: Packaging, texture, function, and ingredients.

1. Packaging

If you’re a fan of “lemongrass” packaging, you may find Curel to be rather dull and uninteresting due to the uniformity of its products. It’s good because it can protect the cream inside, but I find the flower packaging a little off-key. The cream comes in a sturdy white plastic jar with a rotating lid that makes it convenient to scoop out a serving, but there is no stick included, which I found it a little bit inconvenient. 

2. Texture


Curel intensive moisture cream texture

It stands to reason that if the moisturizer is unpleasant to apply, you won’t be as motivated to keep using it. In order to assess the cream’s texture, feeling on the skin, scent, container’s ease of use, etc., four of the employees tried out the cream overnight.

Overall, we feel that this cream has a thin and light consistency, making it ideal for those with sensitive skin who wish to minimize any potential rubbing that may occur during application. The product’s strengths lie in the fact that it is simple to employ and does not lead to stickiness. Because of its low level of moisturizing power, however, this cream is better suited for daytime use than nighttime.

Moreover, the cream does not contain any added fragrance, making it ideal for those with a sensitivity to odors. The ice cream box’s lid is also elliptical, making it easy to open and close.

3. Function


Curel intensive moisture cream function

I’ll start with the most crucial aspect and see how well it moisturizes. Applying moisturizer daily to dry skin is pointless if the product doesn’t actually work.

I’m going to put some the cream on the cucumber, let it sit for 6 hours, and then rinse it off (equivalent to 1 night of sleep).

Then, I examined the skin’s capacity to hydrate by testing their firmness, pliability, and color shift after being exposed to water. the cream is effective in moisturizing dry skin. 

However, while the exterior of the skin slice has darkened and become more hydrated, the interior appears unaffected, suggesting that the moisture has not penetrated the core. The outer surface is moist, supple, and elastic. 

Even though it’s marketed as a moisturizer for dry, sensitive skin, the cream doesn’t provide particularly effective hydration.

4. Ingredients

At last, I’ll double-check all the cream ingredients’ specifications. Even though moisturizer is the last step in your skincare routine, you should still ensure it contains only the most beneficial ingredients.

This time around, I won’t be using the “minus points for using ingredients that are bad for your skin” strategy; instead, I’ll be looking for ingredients that are good for your skin, such as whitening ingredients that are also active in cosmetics.

Although Ceramide is what the label claims the the cream contains, the actual ingredient is Hexadeciloxy PG Hydroxyethyl Hexadecanamide (Pseudo-ceramide). Anyone anticipating the presence of natural ceramides in consumer goods will likely let down.


Curel intensive moisture cream Ingredients

The moisturizing ingredients in the cream include glycerin, squalane, allantoin, and other skin care staples. Light and gentle as the cream may be, it is not an appropriate night cream. Those with sensitive skin who wish to reduce the effects of friction can benefit from the cream’s smooth, non-sticky texture.

Even though Pseudo-ceramide is listed as an ingredient in, the product itself misrepresents its contents as Ceramide. However, it does not have a particularly high capacity to retain moisture. The test cucumber slice turned out well-moisturized and dark green on the outside, but the interior was unaffected.

People with fragrance sensitivities will appreciate that this product has none added. The portable, lightweight case is a nice touch, too. The cream is an excellent option for those searching for a day and nighttime moisturizer.

V/ Where do you buy it

Above, I discussed my experience using and evaluating the product function, saving you more time scrolling through the Curel intensive moisture cream Reddit. If you’ve been searching for a moisturizer that won’t irritate your skin, you’ve found it. 

To buy the cream, you can find in a variety of stores nowadays, from supermarkets to local drug stores and even global e-commerce sites such as Amazon, Rakuten,… 

>> Read more: 15 Types of Japanese-Style Makeup

VI/ Final Verdict

This cream has been a staple in my routine for quite some time. While the manufacturer suggests it for dry skin, I found it effective even on my oily skin; this is likely due to the product’s light, easily absorbed texture. Just a little; it didn’t lead to any breakouts. 

Whenever I move to a new product, my skin becomes allergic; after using this product for two days, however, my skin no longer broke out in tiny blisters and instead calmed down. Or, if your skin is dry but prone to breakouts, you can use her on those days. 

To summarize, I recommend Curel Intensive Moisture Cream to anyone with sensitive skin who needs time to recover after applying the cream. Hopefully, from the article Janbox has provided you with the most detailed and accurate information about the product.